Job Description
Qatar Airways have embarked on an exciting transformation journey to change how we interact with our customers. As part of this journey, we are now recruiting for a loyalty/ CRM specialist to join our Marketing Team in New York as a Loyalty Marketing Officer.
Your main responsibilities in this role include the following:
Duties and Responsibilities
Supporting the Marketing Manager in the development, planning and implementation of all marketing activities, to drive revenue and grow loyalty of all Qatar Airways products from all distribution channels and targeted audiences as defined in the annual Marketing Plan.
Contributing to the delivery of the market revenue target by assisting in the development and implementation of the marketing strategy that targets existing and new markets.
Creating new loyalty activation features, redemption as well as accrual alternatives geared towards increasing the loyalty base and strengthen the Loyalty program.
Building customer loyalty across customer journey on the website.
Working continuously with the Loyalty Team to create business cases around new streams and features.
Assisting in the execution of marketing activities, both above-the-line and below-the-line including brand and tactical campaigns, digital marketing, events and social media.
Job Requirements
Extensive knowledge in managing Loyalty Program and CRM (not limited to airline industry)
Strong digital experience in managing data and insights (SAP, CRM Dashboard, etc)
Fluency in English (written and spoken) is essential for this role
Knowledge of travel industry is desirable but not essential
